How the MotoGP 2027 rider market impacts the energy drink sponsorship landscape

This season marks the end of a regulatory cycle for MotoGP, paving the way for a new era with the introduction of 850cc bikes from next year. The championship continues to evolve in a bid to attract new audiences, which is an objective that has become a priority for Liberty Media since the US-based entertainment giant paid more than $4 billion to acquire the series.
At the same time, all ...Keep reading

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Archive: The World Cup winner left floundering by Ford's BTCC nadir

If Damon Hill wins the Formula 1 world championship this season, he shouldn't get too carried away. If he does, he may find himself given a little nudge by a diminutive New Zealander. For it is 10 seasons since the Kiwi in question - Paul Radisich - partnered Hill in Murray Taylor Racing's British Formula 3 championship team. And it was just seven years later, in 1993, that the new 33-year-old ... Keep reading from Autosport.com - All - Stories https://ift.tt/3tMOPg8 via IFTTT

2018 BMW M5 Previewed

While the wraps are literally still on, the next BMW M5 has broken cover accompanied by a slew of camouflaged images and impressive technical details. from Kelley Blue Book Latest News & Articles - Kelley Blue Book http://ift.tt/2q1uJxA via IFTTT

F1 2026 cars must be made "easier" for drivers – Vowles

Williams team principal James Vowles says Formula 1 teams still have work to do to ease driver complaints over the increased workload with the all-new 2026 cars, but plays down initial panic over the seismic changes. Next year F1 is changing both chassis and power units in what is seen as one of the biggest regulation changes in history, placing a much bigger emphasis on electric energy, close ... Keep reading from Autosport.com - All - Stories https://ift.tt/RlNPQrv via IFTTT

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