MotoGP needs to "go to another level" to attract big sponsors

MotoGP needs to "go to another level" to attract big sponsors - Aprilia

Aprilia Racing CEO Massimo Rivola believes MotoGP must be more "aspirational" in order to attract new and bigger sponsors to the championship.
Rivola joined Aprilia's management structure for the 2019 season after a long tenure at Ferrari in Formula 1, where he held the position of sporting director from 2009-2016 before taking charge of its driver development programme.
The Italian's move ...Keep reading

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